To repair damaged hair, apply lather to stronger, shiny hair. Formulated with damage-seeking keratin and protective guajava fruit extract, this mild shampoo helps strengthen weak strands and (bonus!) Prevent future damage. Unlike traditional shampoos that can remove what little joi is left, this energy-packed formula gives and gives, instantly improving elasticity, strength and shine. Directions: Lather, rinse and repeat if desired. Follow with K-PAK Reconstructive Conditioner.