Feature article
3 key themes from 'Raise to New Heights' with Josh Phegan
The power of mindset, knowing your market, and delivering unforgettable service.
- Spend time thinking about who/what propels you forward, use your motivations to help achieve success.
- Assess your current state - are you in the performance, recovery, burnout or survival zone? While we often find ourselves in the performance zone, consistently pushing our limits, it is crucial to prioritise recovery to avoid burnout and survival states.
- Remember to embrace the value of quiet moments as they provide optimal time for reflection and good decision-making.
- Each week, take time to identify three reasons why buyers should buy and three reasons why sellers should sell. Craft a narrative around these points to effectively communicate with buyers and potential vendors.
- To effectively engage buyers, gauge their motivations and use this knowledge to create potential pipelines. Help them discover the value of properties at their price point.
- Leverage market data. We live in a world where we can access data to strengthen relationships - ensure you’re collecting 1st party data and overlaying that with 3rd party data to gain a comprehensive view of the market. Market data enables us to be more effective, timely, tailored and productive.
- Great service transcends all market conditions.
- Think of how you can deliver top rate service outside of just the listing duration. Consider actions that can be taken before the listing goes on the market, during the time on market and post-sale to assist the vendor. For example, putting the vendor in touch with a preferred moving company.
- Think about the emotional journey for the vendor & tap into that.
- Create an 'annual check up' with past clients to unlock additional opportunities. When you check in, you're making yourself available to them, continuing that service loop and finding ways in which you could continue to be helping them on their property journey.
